Search Engine Optimization - Stuff You Need To Know

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Search Engine Optimization - Stuff You Need To Know
Building a web site is just part of the process of getting your business noticed online. SEO is a key part of the puzzle. The higher up your site is in search results, the more visibility you will have to potential customers. This article is full of helpful SEO tips you should use.

Choose a domain name that is key-word rich. A website needs to be easy to access if you want it to see the most traffic that you can. Visitors may be drawn through ads, but are also often drawn by using a keyword search for your type of product.

Find out how long they have been in business and how many clients they have served. Look into the risks that are involved, so you are sure to make an informed decision.

You can try making a robot. txt file that gets added into your own root directory. This will prevent any search engine from being able to gain access to particular files on your site.

Increasing your PageRank depends upon increasing the amount of site traffic you have, as well as keeping visitors on your site for an extended period of time. Search engines are now also looking at how much time consumers spend at a site and how it affects their page ranking. Optimizing your search engine results is the best way to improve your online visibility. Try adding forums to the site, or allow for comments on key topics and articles. Encouraging participation will increase the amount of time visitors want to stick around.

The best way to get a high search engine rank is to help the spiders. Spiders analyze your site's content and keyword usage to determine rankings unless your content is easily indexed, your site may not rank as high as you'd like. A site map is a good tool to help a web bot find your pages.

Buy a domain name that is easy for people to remember and relates to your product. This is very true for clients who found you through YouTube.

Because search engines are constantly changing their criteria, search engine optimization is an ongoing effort. Consequently, you need to stay on top of current news in the SEO world to make sure your techniques are up-to-date and your page rankings don't slip.